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  • Writer's pictureSidekick

Kickin’ it with Sidekick: Trevor Butler

Celebrating awesome entrepreneurs and intrapreneurs just like you. Learn from others’ stories, successes, advice, and actions.


Meet Trevor!


As a partner and family member of Reward Connections Inc. (RCI) – a family-owned

promotional products company based in Mississauga - Trevor has helped build RCI into a leading distributor of branded corporate merchandise. With over 20 years of experience in the industry, Trevor has a proven track record of driving revenue growth, expanding client bases, and building strong relationships with clients. He is a true professional and leader who is always looking for ways to improve and grow, both personally and professionally.

Trevor Butler

Raised in Sharon, Ontario, he learned the value of hard work and determination from an early age. Trevor graduated with an honours degree in Business from the University of Ottawa. And as a volunteer minor hockey coach spanning over 13 years, Trevor's tenure has been marked by exceptional success. He played an instrumental role in leading two different teams to a total of 8 championships over this time, with two appearances in the Ontario Hockey Federation Championships.


Check out Trevor’s great responses below. As a leader at work and on the ice and a positive role model for his kids, Trevor truly embodies the entrepreneurial spirit.


1. What advice would you give to future entrepreneurs looking to make their mark on the world?

Stay focused on your customers/clients. Ultimately, the success of any business depends on your ability to meet the needs of your clients and ensure they remain happy. At Reward Connections, we use the expression 'Think like a client.' By asking, 'How would I want this situation or opportunity to be handled if I were the client?' you quickly shift your focus to the customer's perspective. This question helps you view the situation or opportunity from the customer's point of view, which is essential for providing excellent customer service. If you aren't satisfied with the way a situation is being handled as a client, it's likely that others wouldn't be satisfied either. By recognizing these opportunities for improvement, you can make changes to your approach and provide the best service.


2. What do the first 30 minutes of your day look like?

I spend the first 30 minutes of every day stretching. I started this at the age of 15 when it helped me recover from my labour-intensive summer job. Reducing muscle tension and soreness before I start my day is key to setting up the day on the right foot, and it also contributes to my overall general health by making me more resilient.


3. What are your sources of motivation and inspiration?

Being a positive role model for my kids and overcoming challenging situations are both sources of motivation and inspiration for me. Having someone to look up to and learn from is so important. Playing this role in my kids' lives is a significant source of motivation for me. By setting a good example and providing guidance and support, I hope to help my kids develop the skills and qualities they need to succeed in life. Seeing them grow up and learn is incredibly rewarding and motivates me to be the best version of myself.


Overcoming challenging situations is a great source of motivation and inspiration for me. Whether it's in my business life, personal life, or in sports, when I'm able to push through adversity and come out on the other side, I feel a sense of accomplishment and pride.


4. What type of superpower would you want to have? Why?

If I could have any superpower, it would be the ability to read minds. Gaining insight into what others are thinking (okay, especially my wife 😊) and understanding their motivations, I believe this would be particularly useful in both personal and business relationships.


Trevor's hard work and dedication to his work, family, and himself are inspiring! Connect with Trevor on LinkedIn and check out Reward Connections.




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